Post by account_disabled on Jan 23, 2024 12:32:40 GMT 5.5
I will tell a sad story. One of my acquaintances, the head of an advertising agency, lost her job. A well-known brand ordered advertising from bloggers. As a result, the agency chose two cool Instagram bloggers with more than a hundred thousand subscribers. But as a result, the brand did not receive anything for 80,000 thousand hryvnias. Yes, the guys made posts on Instagram in accordance with the contract, but there was no effect. Who is to blame? Without special considerations, a person lost his job. The agency did excellent printing, engaged in business promotion in social networks. But working with bloggers is a completely new story. No experience, no knowledge of influencer marketing either.
Today, every second person is a blogger, and influence marketing has become C Level Executive List a trend that continues to develop and grow due to its effectiveness. From $1.9 billion in 2016, the influencer marketing market grew to $9.7 billion in 2020, and is expected to reach $13.8 billion in 2021. Now more and more thought leaders will emerge, giving you the opportunity to reach your target audience. But, along with new opportunities, there are also new challenges. How to make cooperation with influencers effective? How will you learn to sell your services and products through them? How to find the "same" blogger and how to measure whether the campaign was effective? You can get answers to all these questions on the online course of Influencer marketing from the WebPromoExperts academy, which will start on August 16, 2021.
The experience of the world's best companies tells us that advertising that does not look like advertising works best . Therefore, learning to collaborate with opinion leaders is indispensable for quality promotion of your product both online and offline. How to become an influence marketer? The Influencer-marketing course lasts three weeks. Students are taught by the best specialists in their niche with vast experience working with opinion leaders: course curator Kateryna Shevchenko from AIR Brands and lecturers: Stanislav Stoyatskyi, Andriy Kalashnyk and Alina Shcherbina. We will present the experts in more detail. Kateryna Shevchenko Curator of the Influencer marketing course Katerina Shevchenko, Key account manager at AIR Brands – Influencer marketing agency by AIR Media-Tech Kateryna started her career as a specialist in marketing and advertising at Lakki Plus advertising agency in 2007, from the position of head of the sales department. In 2009, she became the commercial director of the regional office of the national TV channel and several radio stations.
Today, every second person is a blogger, and influence marketing has become C Level Executive List a trend that continues to develop and grow due to its effectiveness. From $1.9 billion in 2016, the influencer marketing market grew to $9.7 billion in 2020, and is expected to reach $13.8 billion in 2021. Now more and more thought leaders will emerge, giving you the opportunity to reach your target audience. But, along with new opportunities, there are also new challenges. How to make cooperation with influencers effective? How will you learn to sell your services and products through them? How to find the "same" blogger and how to measure whether the campaign was effective? You can get answers to all these questions on the online course of Influencer marketing from the WebPromoExperts academy, which will start on August 16, 2021.
The experience of the world's best companies tells us that advertising that does not look like advertising works best . Therefore, learning to collaborate with opinion leaders is indispensable for quality promotion of your product both online and offline. How to become an influence marketer? The Influencer-marketing course lasts three weeks. Students are taught by the best specialists in their niche with vast experience working with opinion leaders: course curator Kateryna Shevchenko from AIR Brands and lecturers: Stanislav Stoyatskyi, Andriy Kalashnyk and Alina Shcherbina. We will present the experts in more detail. Kateryna Shevchenko Curator of the Influencer marketing course Katerina Shevchenko, Key account manager at AIR Brands – Influencer marketing agency by AIR Media-Tech Kateryna started her career as a specialist in marketing and advertising at Lakki Plus advertising agency in 2007, from the position of head of the sales department. In 2009, she became the commercial director of the regional office of the national TV channel and several radio stations.